Articles by Tag: Pubs Campaign

The Government has announced a temporary reduction in the standard VAT rate of 20% to only 5% on certain children's meals, family attraction tickets and children's entertainment admissions between 25th June and 1st September 2026. The measure, introduced through HMRC's Revenue & Customs Brief 5 (2026), aims to help families manage the cost of summer activities while encouraging spending across the hospitality and leisure sectors.
Warm summer days are fast approaching, which can only mean one thing - venues all over the UK, particularly those with large outdoor areas will see a significant increase in footfall. You’re no doubt already thinking about ways of extracting as much revenue as possible from the seasonal period whilst keeping costs to a minimum, and upgrading your current EPoS set up is a great way to start.
Summer has finally arrived which means it’s time to officially put your EPoS to the test. Luckily for you, the ICRTouch ecosystem is filled with intuitive features and robust functionality to support your pubs and bars throughout the summer months.
Dive into the peak season with industry-leading EPoS solutions that not only maximise efficiency, but also foster more sustainable operations. The increased traffic you’ll experience during the summer will require more comprehensive resource management, so it’s important to have an all-in-one system you can rely on.  With a seamlessly integrating ecosystem of solutions from ICRTouch, you can rely on intelligent automation to ask the right questions at the right time, ensuring your operations are as efficient as possible, reducing mistakes and as a result, minimising waste. Read more to find out how ICRTouch solutions will keep your pub running as efficiently and sustainably as possible throughout the busy summer season. 
With hundreds of products and thousands of transactions each day, it can be challenging to identify trends and thoroughly analyse data on how your hospitality business is performing. Without this knowledge, it’s difficult to make intelligent business decisions, which is why a robust management system like TouchOffice Web is a vital asset. It provides a bird’s eye view of operations to ensure you’re managing resources as efficiently as possible heading into the busy summer season.
Save time and money this summer, by facilitating the management of your beer gardens with at-table ordering. ByTable, the intuitive self-ordering solution, not only diversifies your revenue streams but also streamlines service during peak summer periods, by empowering customers to place their own orders.