Articles by Tag: Pubs & Bars

ICRTouch is proud to become the Technology Partner to Campaign for Real Ale (CAMRA), a leading consumer organisation in the UK, founded by real ale enthusiasts in 1971. CAMRA runs a variety of campaigns to promote pubs, clubs, beer and cider to support the long-term sustainability of the hospitality industry.

The Government has announced a temporary reduction in the standard VAT rate of 20% to only 5% on certain children's meals, family attraction tickets and children's entertainment admissions between 25th June and 1st September 2026. The measure, introduced through HMRC's Revenue & Customs Brief 5 (2026), aims to help families manage the cost of summer activities while encouraging spending across the hospitality and leisure sectors.

This year's National Pub and Bar Awards marked ICRTouch's fourth consecutive year sponsoring the event, and, as always, it was a fantastic opportunity to connect with some of the biggest names in UK hospitality and celebrate the very best of the sector.

We have been taking a closer look at ICRTouch sales data - analysing April, which included Easter and a two-week school break, alongside May, which saw two bank holidays, a half-term and a heatwave. 

ICRTouch is proud to announce its sponsorship of ‘The Ambassador Award’ at the  2026 BII Summer Event. As well as recognising the hard work and dedication of pubs & bars across a range of categories, the British Institute of Innkeeping is also celebrating its 45th anniversary, making this year’s event particularly memorable.

Warm summer days are fast approaching, which can only mean one thing - venues all over the UK, particularly those with large outdoor areas will see a significant increase in footfall. You’re no doubt already thinking about ways of extracting as much revenue as possible from the seasonal period whilst keeping costs to a minimum, and upgrading your current EPoS set up is a great way to start.

We are thrilled to announce ICRTouch’s sponsorship of the 2026 Pub and Bar Awards, taking place on 10th June. This is ICRTouch's fourth consecutive year of sponsoring the award ceremony and we’re proud to be a part of such a prestigious event.

After strong pushback from the hospitality industry and pub owners - the UK government is planning to soften the planned increases of business rates for pubs in England, following the concerns that the tax rises may leave a lot of independent pubs in a state of uncertainty.

Autumn is officially in full swing, which can only mean one thing - the festive season is just around the corner. As a pub and bar owner, you’ll no doubt be planning some seasonal events in order to increase revenue, create memorable customer experiences and improve retention heading into the new year.